
Hobbies and interests
Advertising
Animals
Ballet
Tennis
Russian
English
Art
Reading
Self-Help
Business
Humanities
I read books multiple times per week
yulia harutyunyan
2,385
Bold Points1x
Finalist1x
Winner
yulia harutyunyan
2,385
Bold Points1x
Finalist1x
WinnerBio
My father, knowing only a handful of English words and my mother, 7 months pregnant with me, immigrated to the United States with nothing but an unyielding determination to create a better future. Watching them navigate this new world shaped my own values: hard work, adaptability and determination to push beyond limitations - characteristics that can be seen in every aspect of my life: academically, professionally, and personally. That same mindset propelled me into my first full time role after college, where I was the youngest hire ever to be promoted at The Agency Worldwide, overseeing multiple projects with total comps. ranging from $250K to $700K each. Through this experience, I became highly adept at communicating at an executive level, assessing business needs, and strategically aligning opportunities to create impactful outcomes.I bring these learnings to my current role as a Sales Planner at OUTFRONT Media where I support a $27M book of business - the largest on the LA local sales team. I’ve discovered my passion for problem-solving through strategic planning and campaign execution as Out-of-Home (OOH) advertising requires a tailored strategy, creative thinking, and a deep understanding of market dynamics. I thrive in this environment where innovation meets business strategy, and I want to continue refining these skills at UCLA Anderson.
Education
University of California-Los Angeles
Master's degree programMajors:
- Business, Management, Marketing, and Related Support Services, Other
University of California-Irvine
Bachelor's degree programMajors:
- Business, Management, Marketing, and Related Support Services, Other
North Hollywood High School
High SchoolMiscellaneous
Desired degree level:
Master's degree program
Graduate schools of interest:
Transfer schools of interest:
Majors of interest:
Career
Dream career field:
Management Consulting
Dream career goals:
Chief Transformation Officer
Sales Planner
OUTFRONT Media2024 – Present1 yearExecutitve Recruiter
The Agency Worldwide2019 – 20245 yearsMarketing Intern
FOX Sports2019 – 2019Advertising Intern
AdFocused2018 – 20191 year
Sports
Tennis
Varsity2007 – Present18 years
Awards
- Division 1 champion
Research
Business Administration, Management and Operations
UCI — Research Associate2020 – 2022
Public services
Volunteering
HTAC Armenian School — Teacher2016 – Present
Marilynn Walker Memorial Scholarship
WinnerI grew up in a family of strong women. They built new lives in a new country, worked tirelessly in their [male-dominated] fields, and raised families with more perseverance than recognition. Watching them, I learned early on that a woman’s path to success is rarely straightforward and that persistence doesn’t mean the road gets easier… it means you keep walking even when it’s all uphill.
Their lives showed me the reality of being a woman, and more specifically, a woman in business. Women are often expected to prove themselves twice over: to be competent, but also likable; ambitious, but never “too ambitious.” Some ceilings aren’t just glass... they’re concrete reinforced by invisible biases, limited representation, and the constant pressure to balance opportunity with obligation. Watching the women in my family navigate those realities gave me a deep respect for their persistence, but also a determination to chart my own path differently.
That’s why Marilynn Walker’s story struck me. In reading about her life, she didn’t just climb a ladder, she built rungs where none existed. From the ground floor as a key punch operator to becoming the first woman on the Board of Directors for Visa International, her journey was not just about advancement; it was about reimagining what was possible for women in business.
Her story reminds me that higher education is more than a degree, it's a lever for change. It equips women to navigate systems not designed for them, and in doing so, it expands what’s possible for everyone who follows. Just as she leveraged her computer science background to reimagine global banking systems, I aim to utilize my MBA to reimagine how businesses grow, adapt, and include.
My own career keeps reinforcing this perspective. From recruiting executives in the life-science sector to planning out-of-home campaigns, I’ve gained diverse experience that has broadened my view of how businesses operate. At the same time, being part of a company in the midst of its own transformation has shown me how strategy and leadership can shape bigger outcomes. It made me realize I want to move beyond the “ground floor” and play a bigger part in guiding change. Pursuing my MBA will help me build on this foundation and prepare me to lead organizations through transformation, not only driving results but also building systems, teams, and strategies that last.
Higher education will shape my future in business by giving me the tools, frameworks, and confidence to lead with purpose. Just as Marilynn Walker left behind new rungs for others to climb, I want to use my MBA not only to advance my own career but to widen the path for women who follow. Persistence is powerful, but persistence with purpose is transformative. With this scholarship, I plan to carry that transformation forward in my career and in the organizations I serve.