Picture this: it’s a couple of days before college decision day, and you are stuck at home, trying to decide where you will be spending the next 4 years. Your first option is St. Lawrence University: a private liberal arts college, with a predominantly white student body that boasts about their inclusivity and open curriculum. Your second option is Howard University: a private historically Black university, with a predominantly Black student body, and an impressive selection of alumni. These schools might seem very different on paper, but for me, they shared a lot of similarities. They were both private universities that were equally expensive, both 4 hours away from my home and offered quality education. “How am I ever going to be able to make a choice?” Well...since I’m here writing this essay, I think my choice is pretty clear: I attend Howard University!
Although these schools were very similar in the ways previously mentioned, my decision all boiled down to one factor: culture. Due to COVID-19, I had no way of visiting either school and attended both schools’ virtual open houses to supplement that experience. Hearing from administrators was cool, but I wanted to see the real and raw opinions from students. I made my way over to Youtube and watched videos that students of both schools posted about their experiences. The culture surrounding St. Lawrence was more so skiing and hockey, and I just knew that that wasn’t me. On the other hand, the culture surrounding Howard was centered around understanding and appreciating your Blackness and recognizing it as a strength when the outside world often sees it as a weakness. Howard University definitely appealed to me since I went to a predominantly white high school; I often didn’t have the courage to express my full-fledged opinion on Black issues because I felt outnumbered. Attending an HBCU means that I’ll learn to have the courage to completely express my opinions regarding Black issues with confidence and clarity. Attending an HBCU means that I’ll learn American history from the scope of Black people. Attending an HBCU means that I’ll be surrounded by, and introduced to a network of young, intelligent, and driven Black students like myself. I will learn from successful, Black professors who will have my best interest at heart. Attending an HBCU means that I will be one hundred percent (100%) confident in my Blackness, and I can not wait to attend Howard University in person, and continue my journey.
After obtaining my degree, I hope to have a career in the Marketing field where I can present marketing campaigns, and create effective visuals and innovative methods to sell products. My career aspiration is a result of my current strengths, as well as topics that I am interested in learning more about. For example, I have a background in the performing arts so I am very comfortable with talking in front of people and presenting my ideas in an understandable manner. Also, thanks to a variety of teaching styles throughout my education, I’ve learned that I enjoy obtaining bits and pieces of information and using deductive reasoning to determine the cause and effect of certain decisions. In addition, I know that I’m interested in psychology since I took a Psychological Literature class in high-school where we discussed how brands use psychology to appeal to their customers. My strength in public speaking and my interests in investigation and psychology have definitely led me towards wanting a career in marketing since I’ll be able to use those factors to help me along in my career.
I believe this career will positively impact the lives of people in the US because I would like to join the marketing teams of small businesses, Black-owned businesses, and women-owned businesses in an effort to help marginalized groups professionally succeed in a world that seems to prioritize large, White-male-led, monopolized corporations. If my interest in travel is added to the equation, I could even help small marginalized businesses across the globe with their marketing campaigns and aid them on the path to success. Ultimately, I hope to use my marketing expertise to give smaller, overlooked businesses an equal footing in the business world.