As a proud student at Central State University majoring in Business Administration with a concentration in Marketing, I am committed to using my leadership and education to make a meaningful impact. I have won the title of the 78th Miss Central State University, a position that represents more than just a title. It is a responsibility to serve, uplift and create lasting change on campus and within the greater HBCU community. Winning this title was a humbling moment and a significant milestone in my college journey. However with this honor comes responsibility and the reality is that impactful service often requires resources. I am applying for this scholarship to help fund several campus wide initiatives that I believe will make a meaningful difference in the lives of my peers, especially those facing financial hardship. One of my goals this academic year is to assist incoming freshmen by offering dorm décor makeovers. Many students arrive on campus with limited belongings and creating a welcoming space can ease their transition and build a sense of belonging. A comfortable and uplifting environment positively impacts mental health, academic focus and the overall college experience. In addition, I plan to organize giveback programs during the holiday season. For Thanksgiving I want to distribute care packages and meals to students who may not have the means or ability to travel home. For Christmas I hope to host a celebration that includes small gifts and events that remind students they are seen, valued and supported. Another major goal I have is to create an emergency student fund. Too often students are faced with urgent needs whether it is affording hygiene products, emergency transportation or other unexpected expenses. With the help of this scholarship I would be able to offer critical support to students facing these challenges. Community service has always been central to who I am. Through my involvement with the Thurgood Marshall College Fund and CROWND Mentorship Program I have helped connect students to scholarships, internships and leadership opportunities. I have led workshops, promoted academic resources and mentored peers through transitions and personal growth. Looking ahead I plan to carry my passion for service into the business world. My dream is to launch a social impact marketing firm focused on wellness, education and economic empowerment within underserved communities especially those that reflect my own. Receiving this scholarship would help bring my plans to life. Your support would allow me to create meaningful initiatives, serve my community more effectively and continue building a legacy of leadership and compassion. Thank you for considering my application.

From a young age, I have been inspired by the power of community and the importance of giving back. Growing up in Detroit, I witnessed firsthand the strength and resilience of the African-American community and learned that true success is about uplifting others and creating opportunities for those around you. This belief has guided my journey as a student at Central State University, an HBCU where I am proud to pursue a Bachelor of Science in Business Administration Marketing. Through dedication and service, I have been fortunate to grow into a trusted leader within my community. As a Yard Ambassador and Influencer for the Thurgood Marshall College Fund, I have connected with hundreds of students nationwide, promoting scholarships, internships, and leadership opportunities that open doors to higher education and career success. Serving as Miss Central State University is a tremendous honor and responsibility and allows me to represent my campus and inspire my peers by leading initiatives focused on academic achievement and community engagement. I believe education is one of the most powerful tools for creating lasting change especially within the African American community where access to resources and opportunities can often be limited. While academic success is important I am equally passionate about addressing the broader challenges that impact our community’s well-being and progress. This includes raising awareness around critical issues such as mental health economic empowerment and social justice, areas that are often overlooked but deeply affect the lives of many. To address these challenges I have taken an active role in organizing workshops and events designed to educate and empower students. These initiatives provide practical skills encourage open conversations and foster resilience. Whether it is being a panelist for mental health awareness sessions to break stigmas, financial literacy workshops to promote economic self-sufficiency, or social justice forums that engage students in important discussions about equity and advocacy, I strive to create spaces where young people feel supported and inspired to take action. I leverage social media campaigns to extend this support beyond in person events reaching a wider audience and keeping students connected and informed. By creating uplifting content and sharing valuable resources and encouraging community engagement online, I have helped build a strong motivated network of students who uplift one another. These efforts are not just about information sharing they are about fostering a sense of belonging and collective empowerment that encourages students to overcome obstacles and pursue their fullest potential. My future goals are centered around creating lasting impact. I plan to leverage my marketing skills to design initiatives that provide mentorship and career opportunities for Black youth, especially young women and men who aspire to succeed in business and higher education. I want to be a voice that fosters inclusion, equity, and empowerment. Willie Mae Rawls’ legacy of faith, positivity, and family inspires me to be bold and relentless in my pursuit of making a difference. This scholarship would provide invaluable support as I continue my education and leadership journey at Central State University, empowering me to amplify the impact I can have on my community and beyond. Thank you for considering my application. I am eager to carry forward Willie Mae Rawls’ spirit by serving others and driving positive change through my studies and future career.

Some of my earliest lessons in business didn’t come from textbooks. They came from watching my parents hustle with their heart. From late nights packaging products to early mornings managing customers, they showed me what it meant to sell with purpose. It was never just about profits, it was about people, relationships, and making something out of nothing. That lesson never left me. Today I carry that same spirit as a marketing student and campus leader. I’m pursuing a career in sales and marketing not just because I enjoy the field’s fast pace and creativity, but because I’ve witnessed its power to connect, inform, and inspire. Whether it’s helping a business grow, promoting a cause, connecting someone to a resource they didn’t know they needed, or making a student feel seen through a campaign. Marketing is a tool for transformation, and I’m passionate about using it to make an impact. At Central State University, I’ve made it my mission to not just study marketing, but to live it. As the 78th Miss Central State University, I lead with a platform focused on legacy, empowerment, and opportunity. I launched initiatives that help students access scholarships, internships, and mentorships; bridging the gap between college and career. I’ve partnered with companies like Cricket Wireless and InternXL to bring valuable resources directly to our campus. I created programs and hosted events that helped students build resumes, prepare for interviews, and step into professional spaces with confidence. Through this work I’ve seen how the right message, shared at the right time, can completely shift someone’s path. That’s the kind of marketing that matters. In my role as a Thurgood Marshall College Fund Ambassador, I’ve helped over 100 students find and secure competitive internship and scholarship opportunities. This role taught me the importance of outreach, consistency, and follow-through. I’ve learned how to break down complex information and present it in a way that resonates with different audiences. As a Cricket Wireless Ambassador, I’ve led campus activations that drive student engagement, increase brand awareness, and create meaningful connections. Throughout all these experiences, I have sharpened my skills in communication, campaign execution, and customer engagement. Sales and marketing excite me because they combine logic and creativity, strategy and storytelling. I’m energized by the challenge of understanding people, what they care about, what motivates them and finding ways to meet their needs with purpose driven solutions. For me, it’s not about flashy advertising or empty promotion. It’s about making people feel something. It’s about making people believe in what you’re offering. Neal Hart’s legacy represents exactly the kind of career I hope to build. One rooted in passion, built on relationships, and driven by a desire to help others. Like Neal, I want to use my gifts to uplift people, exceed expectations, and leave a lasting impression not just through what I accomplish, but through how I show up for others. Thank you for considering my application. I am honored to apply for the second time for a scholarship that reflects the same ambition, passion, and drive I bring into every space I enter. I am ready to grow, lead, and serve through the ever evolving world of sales and marketing, and I am just getting started.

My background is deeply rooted in a strong commitment to both family and community, shaped by my upbringing in Detroit, MI. From a young age, I have been actively engaged in community service through my involvement with the Ford Resource Group. Here, I have played a pivotal role in organizing and executing food drives, backpack drives, and family-centered events aimed at supporting and uplifting families in need throughout Detroit. These experiences have instilled in me a profound dedication to making a positive impact and serving as a catalyst for change in my community. Academically, my journey at Central State University has been marked by consistent excellence, reflected in my 3.8 GPA pursuing a Bachelor of Science in Business Administration with a concentration in Marketing. Beyond my academic achievements, I have taken on leadership roles such as Marauder Activity Board Chair and a Central State University Ambassador. These positions have not only sharpened my organizational and communication skills but have also deepened my understanding of effective leadership and community engagement. As a participant in the CROWN’D Mentorship Program and recognized as Ambassador of the Year, I have had the privilege of mentoring peers and promoting campus initiatives that enhance student life and community involvement. These experiences have prepared me to contribute meaningfully to my community post-college by leveraging my skills in marketing and leadership. Looking forward, I am committed to sustaining and expanding my community involvement. In Detroit, I plan to collaborate with local organizations to develop and implement initiatives that address critical community needs, empower residents, and promote sustainable development. Whether through advocacy, resource allocation, or direct service, I aim to ensure equitable access to opportunities for all Detroit residents. By continuing to engage actively in community affairs and advocating for positive change, I am determined to uphold a legacy of service and make a lasting difference in the lives of those around me. Thank you, Asia A. Kimpson

On my journey of empowerment and leadership, I've embraced every opportunity to grow and make a difference, infusing my path with a touch of personality and passion. From high school to my second year at the illustrious Central State University, each experience has shaped me into the vibrant, driven individual I am today. In high school, I discovered my love for content creation, a skill that became my reasoning for attending college to study marketing. As the group leader who was always first to present and never shy to ask questions, I honed my leadership skills early on from elementary school. These formative experiences laid the groundwork for my journey of empowerment and set the stage for my future endeavors. When arriving at CSU, I felt an instant pull towards student leadership. I knew it was where I could truly shine and make a meaningful impact on campus. From joining student organizations to participating in leadership programs, I eagerly immersed myself in opportunities to develop my skills and contribute to the vibrant community at CSU. My role as a TMCF Yard Ambassador has been a highlight of my college experience, allowing me to use my voice positively and give back to students worldwide. As a passionate advocate for educational opportunities, I've had the privilege of promoting TMCF programs, scholarships, and internships, while also fostering connections and mentorship among students. Additionally, my skills in event planning have been put to use at the Ford Resource Group, where I've organized initiatives that make a real difference in the lives of families in need. Whether it's coordinating community outreach events or spearheading fundraising campaigns, I'm dedicated to leveraging my talents for the betterment of others. But it's not just about events; it's about connections. My ability to build relationships has helped me form close bonds with incoming freshmen, ensuring they feel supported and welcomed as they navigate their college journey. By fostering a sense of belonging and community, I aim to empower others to thrive academically, socially, and personally. And let's not forget about academics. Pursuing my Bachelor of Science in Business Administration with a concentration in Marketing at CSU has been both challenging and rewarding. From mastering public speaking to finding opportunities for my fellow peers, I've embraced every chance to learn, grow, and inspire others along the way. In conclusion, my journey is one fueled by passion, personality, and a commitment to making a difference. From high school dreams to university endeavors, I've embraced every opportunity to grow, lead, and empower others. And as I continue on this colorful journey, I'm excited about the endless possibilities to infuse my unique energy into every endeavor, creating a brighter, more vibrant future for all. Thank You, Asia A. Kimpson

Moving from Las Vegas to Central State University, an HBCU, was transformative. In Las Vegas, I struggled with self-worth, feeling isolated as I rarely saw black girls who looked like me. I faced microaggressions from white teachers and endured mockery for being black. However, at Central State, I found a community that celebrated black excellence, where I discovered confidence and saw a bright future. Being black to me means embracing excellence, resilience, and strength, qualities nurtured at Central State. As a Yard Ambassador and Influencer for the Thurgood Marshall College Fund, I've promoted educational opportunities, inspiring fellow students. In my role as a Yard Ambassador and Influencer for the Thurgood Marshall College Fund, I've dedicated myself to advocating for educational opportunities and inspiring my peers. Guiding others to discover career resources has become my mission. With my Bachelor of Science in Business Administration Marketing, I'm determined to make a positive impact. My journey from uncertainty to confidence at Central State fuels this ambition. I strive to create opportunities for others, leveraging my experiences to contribute to corporate diversity and growth. My HBCU experience has shaped me into a driven, compassionate individual, ready to tackle challenges and champion inclusivity in the corporate world. Thank You, Asia A. Kimpson

If given the opportunity, I would take several measures to improve my community, focusing on addressing the specific needs and challenges faced by the African American population, alleviating financial disparities, and promoting community service. This mission holds immense importance to me as I have witnessed firsthand the impact of systemic inequalities and believe in the power of collective action to create positive change. To improve my community, I would prioritize initiatives that foster education and empowerment within the African American community. Recognizing that education is a transformative tool, I would establish mentorship programs, tutoring services, and scholarship opportunities tailored to support African American students. By providing resources and guidance, we can help students overcome financial and educational barriers, empowering them to reach their full potential and contribute to the growth and prosperity of their community. In addition to education, economic empowerment is crucial in addressing financial disparities. I would work towards creating opportunities for African American entrepreneurs and small business owners by establishing mentorship networks, providing access to funding, and facilitating business development programs. By supporting economic growth within the community, we can generate employment, reduce unemployment rates, and create a more sustainable and prosperous future. Community service plays a pivotal role in fostering a sense of belonging, unity, and social responsibility. I would spearhead initiatives that encourage active community engagement and volunteerism, particularly within marginalized neighborhoods. By organizing neighborhood clean-up drives, food drives, and mentoring programs, we can instill a culture of service and inspire individuals to take ownership of their community's well-being. These efforts not only improve living conditions but also nurture a sense of pride and unity, strengthening the social fabric of our community. Moreover, I would advocate for increased representation and inclusion in decision-making processes and community leadership. It is essential to ensure that the voices and perspectives of African American individuals are heard and valued in matters that directly affect their lives. By fostering diverse leadership and promoting inclusive policies, we can create a more equitable and just society where everyone has an opportunity to thrive. Improving my community is important to me because I firmly believe that no one should be left behind due to systemic disadvantages or limited resources. By addressing the unique challenges faced by the African American community, we can create a more just and inclusive society where equal opportunities are accessible to all. I have personally witnessed the transformative power of community support and the positive impact it can have on individuals' lives. I am driven by the belief that collective action can create lasting change and pave the way for a brighter future for future generations. In conclusion, if given the opportunity, I would strive to improve my community by focusing on education, economic empowerment, community service, and representation. By addressing the specific needs and challenges faced by the African American population and promoting inclusivity, we can create a more equitable society that uplifts and empowers all its members. Improving my community is not just a personal aspiration; it is my commitment to creating a better future for all, where every individual can thrive, regardless of their background or circumstances. -Asia A. Kimpson

If I could have everyone in the world read just one book, it would be "To Kill a Mockingbird" by Harper Lee. This novel holds a special place in my heart, as it not only captivated my imagination but also transformed my perspective on empathy, justice, and the power of compassion. I was sheltered from the harsh realities of prejudice and discrimination. It wasn't until I encountered "To Kill a Mockingbird" in 11th grade that my eyes were opened to the profound impact of social inequality. The book's vivid storytelling and relatable characters drew me into a world where injustice was palpable, making me question the prejudices that exist within society and myself. One of the most poignant moments in the book was when Scout, the young protagonist, witnessed her father, Atticus Finch, defending Tom Robinson, a black man falsely accused of a crime. As Atticus fought for justice in the face of overwhelming prejudice, I felt a surge of admiration and a deep yearning for a more just and equitable world. The beauty of "To Kill a Mockingbird" lies in its ability to bridge the gap between fiction and reality, prompting readers to reflect on their own actions and beliefs. It challenges us to confront our biases and preconceived notions, urging us to see the inherent worth and dignity in every individual, regardless of their race, social standing, or background. By reading "To Kill a Mockingbird," individuals are not only exposed to the harsh realities of injustice but also presented with a call to action. It catalyzes important conversations about social inequality, racism, and the need for empathy. Through Scout's eyes, we witness the power of compassion and understanding in the face of adversity, inspiring us to become agents of change in our own communities. In today's interconnected world, where divisions and misunderstandings abound, "To Kill a Mockingbird" offers a pathway to empathy and unity. It provides a lens through which we can examine our own biases and work towards building a more inclusive society. By understanding the experiences of others, we can foster greater compassion and work towards dismantling the barriers that perpetuate inequality. By encouraging global readership of "To Kill a Mockingbird," we can collectively embark on a journey towards greater understanding, empathy, and social change. Let us embrace the transformative power of literature and strive toward a future where justice and compassion prevail.

The dream version of my future self is a visionary trailblazer, using my skills and passion to make a lasting impact on society and inspire others to pursue their dreams.

I am deeply grateful for the opportunity to share how my experiences in volunteering and participating in community service have profoundly shaped my perspective on humanity and influenced my future ambitions and career choice. Through my involvement in various community service initiatives, I have witnessed firsthand the power of service to uplift individuals and communities, fostering empathy, compassion, and a deep sense of social responsibility within me. Volunteering and participating in community service have provided me with invaluable opportunities to connect with individuals from diverse backgrounds, hear their stories, and understand the challenges they face. One such transformative experience was my involvement in a local homeless shelter, where I had the privilege of serving meals to those in need. Interacting with individuals who had fallen on hard times but still displayed incredible resilience and hope despite their circumstances profoundly impacted my perspective on humanity. Through conversations with the shelter residents, I gained insights into the complex web of factors that contribute to homelessness, such as unemployment, mental health issues, and lack of affordable housing. These interactions shattered stereotypes and biases I may have held and helped me recognize the inherent dignity and worth of every individual, regardless of their circumstances. Witnessing their strength and perseverance taught me the importance of compassion, kindness, and non-judgmental support in restoring hope and empowering others. Additionally, I had the privilege of volunteering at a local elementary school, assisting teachers in the classroom and organizing extracurricular activities for students. This experience exposed me to the challenges faced by underprivileged students and highlighted the vital role of education in breaking the cycle of poverty. Seeing firsthand the disparities in access to educational resources and the impact it has on students' academic performance and self-esteem fueled my determination to work towards educational equity. Interacting with these students allowed me to witness the transformative power of education. Their curiosity, enthusiasm, and thirst for knowledge reminded me of the immense potential that lies within every child, regardless of their socioeconomic background. It strengthened my resolve to advocate for equal educational opportunities and inspired me to pursue a career path that would allow me to make a meaningful impact in this area. These experiences have significantly influenced my future ambitions and career choice. Recognizing the power of education and the need for systemic change, I have decided to pursue a degree in Education with a focus on educational policy and advocacy. I am committed to working towards creating inclusive learning environments and equitable educational systems that provide all students with the necessary tools and resources to succeed. Moreover, my involvement in community service has instilled in me a deep sense of social responsibility and a commitment to lifelong service. It has ignited a passion within me to address social issues and contribute to the betterment of society. I am eager to explore opportunities to collaborate with nonprofit organizations, government agencies, and educational institutions to develop and implement effective programs and policies that promote social justice and equal opportunities for all. In addition to shaping my career aspirations, my experiences in community service have profoundly influenced my personal growth. They have taught me the importance of humility, active listening, and empathy in building meaningful connections and understanding the diverse needs of others. These invaluable life skills will undoubtedly serve me well in my future endeavors, enabling me to collaborate effectively with individuals from different backgrounds and work towards sustainable solutions. Furthermore, my experiences have broadened my understanding of the complex social issues that exist within our society, such as poverty, inequality, and access to education. They have inspired me to critically examine these issues and seek innovative approaches to address them. I am eager to engage in research, policy analysis, and community-based initiatives that drive positive change and contribute to creating a more just and equitable world. In conclusion, my experiences in volunteering and participating in community service have shaped my perspective on humanity in profound ways. They have cultivated within me a deep sense of empathy, compassion, and social responsibility. These experiences have influenced my future ambitions, guiding me towards a career in education, advocacy, and policy-making, where I can actively contribute to creating a more just and equitable society. I am incredibly grateful for the opportunities I have had to serve others and witness the positive impact that service can have on individuals and communities. Thank you for considering my application and for your support in empowering students dedicated to making a difference. I am excited to continue my journey of service and contribute to creating a brighter and more compassionate world for all. Sincerely, Asia Kimpson

From a young age, I was captivated by the world of sales and marketing, inspired by the entrepreneurial journey of my own family. Witnessing their dedication and creativity in establishing and operating their businesses sparked a deep passion within me, driving my motivation to pursue a career in this field. As a child, I observed my parents pouring their hearts and souls into their ventures. Their determination, strategic thinking, and effective marketing efforts left a lasting impression on me. I saw firsthand the power of connecting with customers, shaping perceptions, and driving business success through impactful marketing strategies. This experience motivated me to delve deeper into the field of sales and marketing. Pursuing a Bachelor of Science in Business Administration Marketing at Central State University, I have gained a comprehensive understanding of consumer behavior, market research, branding, and communication strategies. This knowledge has solidified my belief in the pivotal role that sales and marketing play in fostering business growth and enabling companies to thrive in a competitive marketplace. To apply my passion and skills in practical settings, I actively sought opportunities beyond the classroom. Serving as a Yard Ambassador and Influencer for the Thurgood Marshall College Fund, I have effectively promoted programs, scholarships, and internships to students nationwide. This experience has sharpened my communication and persuasion skills, reinforcing my conviction that marketing can inspire, inform, and empower individuals. Additionally, working as a Personal Stylist at Akira has allowed me to directly engage with customers, understanding their preferences, needs, and desires. By providing exceptional customer service and curating personalized experiences, I have witnessed the transformative impact of sales and marketing strategies in building lasting relationships and fostering brand loyalty. Each experience has deepened my passion for sales and marketing and intensified my drive to make a positive impact in this field. I am motivated by the potential to create compelling campaigns that resonate with audiences, drive business growth, and deliver meaningful value to both companies and consumers. In conclusion, my inspiration, passion, motivation, and interest to pursue a career in sales and marketing stems from the entrepreneurial journey of my family. Through academic pursuits, practical experiences, and a genuine desire to connect with people and drive results, I am committed to making my mark in this dynamic and ever-evolving field. Thank you for considering my application and for supporting students like me in pursuing their dreams. I am eager to contribute my skills, knowledge, and enthusiasm to the exciting world of sales and marketing.

I spent the majority of my youth attending schools in suburban locations. If nothing else, my mother wanted me to acquire a good education. She made many sacrifices for me to attend these schools, including transferring us 1,000 miles from home, but I was always preoccupied in class. The students were usually rough on me. Because there were so few black kids in Nevada's best schools, both students and faculty frequently made an effort to make fun of me. I used to get teased in class for having curly hair. Teachers deliberately mispronounce my name daily to make other students laugh. Things that white students would do in class appeared normal to staff, but I would be suspended if I did them. In Nevada, the educational system did not work in the favor of colored kids, which made me feel troubled and continually victimized. After having had enough of this treatment, I returned to Michigan, where I attended school in downtown Detroit. Never before have I achieved such high grades, been so focused, or had staff members care about me and watch out for me. I still keep in touch with the staff members who introduced me to the importance of being a black woman and the difficulties it can provide while giving us an advantage over others. When picking a university to attend, each staff member made me feel at home and welcome, so I decided to attend Central State University. The campus is also welcoming, and I appreciate the sense of community that HBCU students have. Nothing is more reassuring than realizing that we all share the same experiences and backgrounds. As a young black woman living in America, an HBCU is an ideal location for me to develop without fear of discrimination or bias.

Jhene Aiko's song "W.A.Y.S." has a meaningful message for me. Since I first heard this song in 2016, despite my struggles with mental health, it has kept me optimistic. The song W.A.Y.S, which stands for Why Aren't You Smiling, is a constant reminder to never give up and to smile even on the most trying days. This message is so strong to me. My closest friend Kweli and my grandmother both passed away within two days of each other, and that is when I began to understand the significance of this song. The first line of this song starts with, "At 44 minutes to four, An angel walked up to my door. Opened the windows to my soul, Told me he thinks that I should know; there's no slowing down." It constantly brings to mind my good friend Kweli; he significantly improved my outlook on life. I often think of Kweli and how he would want me to continue being God's strongest child whenever I hear this song. The world doesn't wait for anyone; therefore, why dwell? This song reminds me why I need to be courageous and overcome my stress and anxiety.

I have been fascinated with marketing since I was a small child, yet I never understood it. Since learning what marketing's goal is, I've been coming up with many inventive ways to sell to my age group. Barbie and toy advertisements used to be my favorite things to watch. As I grew older, I realized that the toys weren't really what I was interested in; instead, it was the bold colors, the fonts, and the voices which would play at high pitches. It has become effortless for me to convince clients to purchase products, so I have decided to pursue a career in this area. I've held a number of retail jobs and always maintained the highest sales. I'm naturally good at persuasion. In case I come up with a fresh concept to pitch to others, I usually have a notebook beside my bed with sticky notes nearby. My name is Asia Kimpson, and I'm going to be a marketing strategist in the future. I aim to support businesses in finding innovative approaches to engage their audience. My preferred industry is the beauty sector. Seeing advertisements for Loreal, Revlon, and Maybelline now that I am older makes my eyes sparkle. I adore how these strategists can work with a brand to increase sales and brand awareness. Women love to keep themselves put together. Our hair, nails, and makeup come before many obligations. Raising brand awareness is the sole purpose of marketing. These beauty companies' well-known brands result from their excellent marketing teams. Black women and women of color particularly are not the first people that come to mind when being marketed. I hardly ever saw advertisements involving us when I was growing up. The beauty business has recently experienced greater diversity. It is challenging to grow up believing that you are different because of your skin color or hair when a business does not understand how to sell to its consumers. I want to contribute to the awareness-raising and changes we want to bring about for younger girls of color. I still need to take a course solely on marketing exclusively. I don't know which company I would join. However, I have a thing for fashion and beauty. I'm eager to discover new strategies for approaching customers like myself. The prospect of learning about the many kinds of target audiences also excites me, and I am eager to see how various brand strategies influence customers. Thank you, Asia Kimpson